A few years ago, there was plenty of scope to grow readership for your blog using only social methods you could do for free. By using your Facebook page to collect likes and encourage people to share, you could spread the word very easily and once you had gained some momentum, things would usually just…
Search engines play a critical role in attracting traffic to your website, especially considering the free recurring nature of organic search engine traffic. Ultimately, the better you rank on search engines, the more visibility you get, and the more potential you have to build subscribers, members, and revenue. But how do you rank well on…
There’s perhaps no better time than now to be an online entrepreneur. For starters, consider the fact that there are so many tech tools out there to level the playing field for small business owners looking to topple even the biggest of competitors. Likewise, the wealth of programs and platforms to help entrepreneurs put the…
If you’re considering starting or migrating your website to WordPress, one of your primary concerns would be cost. WordPress offers many different functionalities and services, and how much you spend on your site depends on a variety of factors. One of the biggest cost-related decisions you’ll make with your WordPress site is choosing a hosting…
We approach building our online business differently. There are no exact steps to take to ensure success. But we can at least mitigate the risks and prevent problems from happening with our WordPress sites. Deciding on a hosting provider might not be one of the most exciting tasks of putting up your online presence, but…
Coupons Have Transformed: Goodbye Paper, Hello Mobile! Marketers know that there isn’t a consumer alive who doesn’t like a good deal. That’s why for years advertisers have incorporated coupons into their marketing strategies. Today, coupons are just as effective as they were back in the 1960’s when families used to clip them from the Sunday…
Most likely, you run your blog from home. And that can be a real problem when it comes to maximizing the potential of your blog to get to the next level. If you are like most people, you think of a real business as some place you go to, a location with an office in…
Content marketing refers to a strategic method of marketing in which specific content is created especially for digital marketing wherein the brand is not explicitly marketed but is subtly marketed so as to create a long lasting impression on the customers’ mind. Influencers are the people who have some credibility amongst people because of their…
Webpages used to be short. When you landed on a homepage, you got a short description, some images, and a selection of links that would lead you to more information. That first page kept things brief and to the point. For the last several years, however, a new kind of page has grown in popularity,…
