Creating an SEO friendly WordPress website should only take about 48 hours. Setting up a WordPress site is as easy as five simple tutorials you can follow along with to create a highly professional SEO website that search spiders and readers will love. From getting your hosting, domain, and theme to optimising the setup and content for SEO, follow this handy guide and the easy-to-follow tutorials linked to below for optimal success.
Step 1 – Hosting, Domain, and WordPress Installation
The first step in creating a professional and search optimised website is choosing the right hosting plan, obtaining a domain name, and installing WordPress software. Start by choosing the right hosting company. A hosting company is a server where your virtual real estate will be built. The best service will offer you a WordPress optimised plan that includes a dedicated WordPress server and customer service team.
One such hosting service is Fat Cow. In addition to a regular hosting account they provide a WordPress package that optimises your WordPress website’s speed and security, thus improving your Google rank and eliminating crucial security issues a regular hosting account leaves out by using SiteLock firewall and anti-hacker software. To use, simply call up your chosen host and ask if they provide 27/7 customer service, SiteLock and a dedicated WordPress server.
The right company should cost about $100 per year for all these services and completely walk you through the entire set up process right up until you are able to sign into your WordPress site. The process should take about 30 minutes.
Step 2 – An SEO Friendly WordPress
After you are able to log in to your WordPress site and have made sure it is secure and dedicated to your domain(s) you will need to fine tune your WordPress site for additional security needs and optimal search engine performance. Thankfully, Matt Morgan over at one of the most trusted search engine tech sites, wrote an easy-to-follow beginners guide to walk you through the 12 steps to an SEO friendly WordPress site.
Step 3 – Creating a Visually Appealing Design to Wow Your Visitors
After your website is optimised on the backend, you can get started building the design that will help you attract visitors. As of 2014, Google now takes into account the visual appeal of your website when determining ranking factors; the more visually appealing and easier to use your website is for humans, the higher the rank you will receive. Try out one of these 18 web design tutorials and learn how to create the best visual design for your business’s needs like a pro.
Step 4 – Creating Content
Creating content that is readily devoured by human viewers and easily catalogued by search engine spiders is called SEO. As SEO moves forward, search engines will be expecting it to look more and more organic, or like it would be if you were printing it on paper, geared for human readership and both educational and engaging. Once your website is set up, your theme is installed, your logo and design are uploaded, and your website laid out the way you want it, head on over to the MOZ guide for SEO to learn how to correctly optimise your content for the most effect impact on readership, social sharing, and correct indexing by search engines.
Step 5 – Getting your Message Out
Many website owners think they can automate content and social sharing and make money in the long run. Sadly, this doesn’t work. To maximise your virtual real estate’s potential you need to get your message out in other ways than content. Because each piece of content is only an open doorway to your website and product, you have to help people find those doorways. You can do this in a myriad of ways, including social network engagement, advertising, and word of mouth. Deborah L. Jacobs over at Forbes Magazine came up with ten more creative ways to maximise your contents potential and your Google rank.
Five Steps and You Are Done
Lastly, remember to be engaged with your website. Take part in conversations both within the website and on social media. Also remember to regularly update your website to keep it safe from coding bugs or would be content thieves. Keeping your website professional, up-to-date and engaging both online and off will keep you in the running for the top most lucrative online business.